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Dealing with the sluggish periods in your biz

11 Feb 2018 10:40 AM | Debbie Rebar (Administrator)

Author: Lori Crete

Q1 (especially January) can be slow for beauty biz practitioners as many clients went all out on treatments in November & December.

This time of year customers are focusing on replenishing their bank accounts and unfortunately not focusing on their eyelash fills or facial hydration.

Truth:

Last week even I was slow, but decided that I didn’t want to head to the spa and just sit around, so I put on my hustle hat and filled up the open spots.

I figured sharing my fill’er up tips might be helpful to keep you in the “it’s a new year and I am going to rock it out” mode.

I did the following 3 things and made an extra $1,000 in 3 days:

1. Practiced L, M and A

Listening, Mental Notes, and Action

I pay special attention to my clients' lifestyles (and make mental notes), and will text them when a spot opens that will work for their busy schedule.

Example:

Betsy is a very busy tax attorney who had to cancel right before Christmas because her college kid was home and needed the family car.

Last week, I texted Betsy with a 4:30 appointment time (I know 4:30 is when she gets off work) and said, “do you want to grab this spot before you head into crazy tax season?”

She was thrilled that I thought of her and responded immediately to let me know she would be in at 4:30 on Friday.

When she got there I said, “Do you need anything else while you’re here because I know I won't see you again until after 4/15?” She added on a half leg wax and thanked me for fitting all in.

2. Tapped into Grateful Flexibility

Grateful Flexibility – thankful (not resentful) that I get to go in early, work on holidays, and stay late to be of service to my clients.

Example:

I received a text from Linda saying, “I have to cancel as it’s a holiday and I need to leave the desert early to avoid traffic.”

I texted back, “do you want to come in Monday at 8am instead? Will that help?”

She texted back, “Awesome! thanks. See you then.”

Do I LOVE going to work at 8am on my day off? NO.

Was heading in at 8am on my day off worth it? YES. I had fun catching up with Linda, so it really didn’t matter what day or time it was.

I only recommend tapping into grateful flexibility when you are able to do this from a place of service NOT from a sacrificing frame of mind.

3. Followed up

You will often find that your fortune can be found simply by creating follow up rituals.

Example:

I was already heading in on a Monday, so I went back and tapped into tip 1 and 2 tip – listening and being flexible.

Who else might want to come in on a Monday holiday?

Ah!

Sylvia is a teacher and had texted me for a facial over Christmas break and I never managed to find a spot to fit her in!

So I followed up and filled another spot.

Filling up your schedule anytime of year is really all about how you choose to connect with others. 

For me listening, flexibility and follow up have always allowed me to stay busy and be of highest service to my clients.

Comments

  • 12 Feb 2018 7:34 AM | Mesha Williams
    Great tips! Thanks Lori!
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    • 12 Feb 2018 1:14 PM | Maree Andersen
      I heartily agree!! I filled two spots last week doing this exact same thing. It is the personal interest we show our clients that makes them love us 😉
      Link  •  Reply
    • 12 Feb 2018 1:17 PM | Keri
      Love it! One of the best perks of being self employed if the flexible schedule!
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      • 12 Feb 2018 6:38 PM | Anonymous
        Great reminders!! They work
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